Founded in 2012, G2 in itself is EMERGING and has unique story: Over the last thirty years, there’s been a shift in the insurance industry. The smaller regional brokerage firms that specialized in high-touch service have slowly been acquired by large, corporate interests. Not surprisingly, many clients feel that there’s now more emphasis on profits than service. Nobody understood the tragedy of this shift better than Larry Colton, who served as president of Goldman Insurance Services and Willis Insurance during this time. By the end of his tenure, he knew he needed to reconnect to a more client-centric culture. EIP is pleased to announce and welcome its newest annual platinum sponsor, G2! |
At the same time, Jason and Matthew Goldman had started to give serious thought to following in the footsteps of their grandfather, Richard Goldman. The brothers had recently graduated from UC Berkeley with degrees in Interdisciplinary Studies. In early 2012, after many discussions, Jason, Matthew, and Larry began talking about how to reimagine the twins’grandfather’s firm for the twenty-first century—combining a sophisticated, and perhaps retro, level of service with radical new ideas about evolving the client experience. This retro/radical approach would come to life in three principles: hire the best, most experienced professionals around; focus on new and disruptive ways to meet the ever-changing needs of clients; and deliver high-touch service that lives up to the Goldman name. In June 2012, G2 opened its doors for business, immediately attracting top-tier talent from across the industry—including a number of former Goldman employees.
THANKS AGAIN TO ALL OUR 2015 SPONSORS FOR YOUR SUPPORT!
THANKS AGAIN TO ALL OUR 2015 SPONSORS FOR YOUR SUPPORT!